7 REASONS WHY YOUR WEBSITE MATTERS (ESPECIALLY NOW)



If you’re a business and didn’t have a website before COVID-19 hit, we bet you felt a sting or two. Let's talk about why your website matters...

When the in-person world came to a halt, the online world kept going—especially for businesses.

Through communication and selling, this is where you saw the strength and beauty of a business’s website and online presence. 

For others with no website or digital marketing, this is where you heard crickets....

WHAT IS SEO AND WHY DOES YOUR BUSINESS NEED IT?



3 DIGITAL MARKETING MINDSET TIPS FOR LONG TERM SUCCESS

Are you a business owner who’s tried to take on their own digital marketing?

This can look like staying up late while working on a graphic to then feel frustrated because you don’t even know how to post it. All the while you wonder how you can run a business and do consistent digital marketing at the same time! 

(We see you. We feel you. We get you.)

You didn’t sign up to run a digital marketing business, but in today’s world of technology, an online presence is almost non-negotiable for most businesses.Whether you want to learn the ropes of digital marketing or hire someone to do it for you, we have 3 digital marketing mindset tips to set you up for long term success.

3 Digital Marketing Mindset Tips for Long Term Success 

If you don’t know by now, digital marketing can be a beast. 

It’s simple to think posting graphics and writing words are easy to doYou see it every day on social media—if so and so can do it, you can, too, is what most people think. 

And then you try and do it and realize so much more goes into a beautiful graphic and words that connect and help people understand a product or service. 

There are strategy and psychology and optimization and consistency…oh my! This is the point where most business owners throw in the digital marketing towel... 

About Us

IntegrityTek is a Pueblo, Colorado based company providing top of the line digital and internet marketing services to businesses of all sizes. At IntegrityTek we’ve created a one-stop shop for customers looking to fulfill  their technical, web design, and marketing needs. Not only do we specialize in website design but we are also an expert SEO agency. Meaning not only will your website look beautiful but will also strongly compete for keyword rankings on search engines. Our mission is to provide the best products, services, content creation and designs tailor-made just for you, from beginning to end.

What Are Digital Marketing Services?

Digital marketing services are services that are designed to help businesses effectively reach and engage with their target audiences using digital channels and technologies. These services can include a wide range of tactics and techniques, such as search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, content marketing, and more.

Some examples of digital marketing services that may be offered by a digital marketing agency or consultant include:

1. Search engine optimization (SEO Marketing): This involves optimizing a website and its content to improve its ranking in search engine results pages (SERPs).
2. Pay-per-click (PPC) advertising: This involves placing ads on search engine results pages or other websites and paying each time a user clicks on an ad.
3. Social media marketing: This involves using social media platforms (such as Facebook, Twitter, and Instagram) to promote a business and its products or services.
4. Email marketing: This involves using email to send targeted and personalized messages to a business's subscribers or customers.
5. Content marketing: This involves creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience, and fundamentally to drive profitable customer action.
6. Influencer marketing: This involves partnering with social media influencers to promote a business and its products or services to their followers.
7. Video marketing: This involves using video to promote a business and its products or services, and can include creating and distributing videos on social media, on a business's website, or on video sharing platforms like YouTube.
8. Mobile marketing: This involves using mobile devices and mobile-optimized marketing tactics to reach and engage with customers.
9. Local SEO: This involves optimizing a business's online presence for local search results, such as through Google My Business listings and local citations.

Digital marketing services can be customized to meet the specific needs and goals of a business, and can be an effective way to reach and engage with customers in the digital world.